Agentic signal to pipeline & conversion

Agents that turn buyer and product
signals into conversion

For B2B growth, product, and marketing leaders: we build, optimize, and grow the agents that read every buyer and product signal and turn it into conversion and pipeline, in your voice, on your own stack, measured at every stage.

Trusted by teams and leaders at

The system, live

One loop, five signals. Hover any signal to watch it run.

Signal 01 · Watch. Every visit, click, account move, and product action is a signal. The agents watch them on your own stack and score which are ready.

SignalsLive feedwatching
Acme Co · viewed pricing 3×ready2m
New account · 40 staff, fits ICPfit14m
Beacon Ltd · opened the case studywarm1h
Nova · trial activated a key featureready3h
The gap

Your traffic, your product usage, and your accounts do not convert into pipeline, and generic AI is not the fix.

You have the traffic, your product has signups and trials, and your best accounts are on the list. But it does not turn into pipeline. Generic AI does not move the buyer, nothing is measured, and at the top end the deal stalls at a committee you cannot see. The answer is not another tool. It is agents you own that build what converts, and get sharper every cycle.

  • Traffic comes in, but it does not convert into pipeline
  • Signups and trials stall before they activate or convert
  • Your biggest accounts get the same generic experience as everyone
  • AI comes back generic and off-brand, so it does not move the buyer
  • Nothing is measured, so you cannot see where it leaks
The enemy is not AI. It is generic. Nobody chose you for generic, and no system worth running produces it.
How it works

It runs on signals, in a loop

Every buyer and product move is a signal: a pricing visit, a trial that stalls at activation, a feature adopted, an account warming up. The agents watch the signals, fire the converting move, find where signals leak, fix it, and loop what worked back in, so conversion compounds instead of resetting. You govern every send.

Signal 01 · Watch

Watch the signals, live.

Every visit, click, account move, and product action is a signal that a buyer is warming. The agents watch them on your own stack and score which ones are ready to move.

SignalsLive feedwatching
Acme Co · viewed pricing 3×ready2m
New account · 40 staff, fits ICPfit14m
Beacon Ltd · opened the case studywarm1h
Nova · trial activated a key featureready3h
Signal 02 · Trigger

The signal fires the converting move.

A ready signal triggers the right response: the page, the message, the next step, built in your voice and matched to what that buyer just did. No generic blast.

The signal
Acme viewed pricing 3× today
High intent, fits ICP, no rep assigned yet.
triggers ↓
The converting move
Send Acme the ROI page, in their context
Built in your voice, proof beside the ask, one clear next step. You approve, then it sends.
Signal 03 · Find the leak

See exactly where the signal drops.

Read the funnel stage by stage, on your real analytics, and flag every signal that leaks, with its cause and its fix. This is the audit the rebuild starts from.

The stage you liked. It stays the anchor of the loop.
Signal 03Funnel audityour analytics
Signals in12,400 
Landing page8,24066%
Offer page86% drop1,15014%
Biggest leak · Offer page−86%
Symptom
Buyers reach the offer, but 86% never take the next step.
Cause
Generic page, no proof beside the CTA, unclear single action.
Fix
Rebuild in your voice, proof next to the ask, one obvious step.
Demo requestwatch21218%
Pipeline4923%
GGrace · reviewing
Signal 04 · Fix the leak

Rebuild what converts, wherever it leaks.

Not just a landing page. We rebuild whatever the signal needs, a page, a full funnel, or an outreach channel, in your voice, with proof beside the ask and one clear next step. Built with you, on your own stack.

+38% to demo
PageFunnelChannel
Before · generic
After · your voice
✓ named result, beside the ask
Signal 05 · Loop it back

What converted feeds the next cycle.

Every win becomes fresh signal the loop learns from, so each round sharpens the next. Conversion compounds instead of starting cold every time.

Signal 05Compoundingcycle 4
1.0×
Cycle 1
1.3×
Cycle 2
1.5×
Cycle 3
1.7×
Cycle 4
Same traffic, more pipeline each cycle. +52% by cycle 4.

One loop. It compounds every cycle.

01Watch02Trigger03Find the leak04Fix05Loop↺ round again

You stay the governor. Nothing ships without you. The agents run the loop; you own it.

Who it is for

Built for B2B growth, marketing, and product leaders

B2B growth, marketing, and product leaders

You own a conversion or pipeline number with a lean team, whether the title says growth, marketing, or product-led growth. Turn your traffic, and your product signals, into pipeline, on agents you own, without more headcount.

Fractional and independent consultants

You serve B2B clients on your own. Run the conversion agents on your own pipeline and for your clients, and grow without trading more hours.

B2B SaaS teams going up-market

Your mid-market motion stalls at the enterprise buying committee. We build the account agents that convert the committee. Phase 2, by application.

Why choose us

Why teams work with AI Strategy League

Not an agency you rent and a black box you never see inside. A system you own, measured at every stage, built on your own voice, from a team with the track record to prove it.

Work with us
Your systemHandoveryours from day one
Brand, voice & ICP context filesyours
Landing pages & funnelsyours
Signal & outreach agentsyours
Analytics & CRM agentyours
Proof · Signal OS

Operators, running their own growth

Founders, consultants, and marketers who built the system on their own business.

The foundation

"Hands-on and interactive. Good at showing that it is possible to build a stable context structure and then interesting content from small everyday snippets like transcripts."

Maibritt Harritz GrosenMaibritt Harritz Grosen, Chief Operations Officer, Clearwater

The stable context structure decides everything downstream: whether your agents sound like you, or like generic AI written for everyone and therefore no one.

Working agents you keep

"Really useful course, whether you're new to AI agents or already have some experience. It meets beginners where they are and still gives intermediate users real depth. You walk away with working agents you can refine and start using right away."

Geraldina Scarascia OlsonGeraldina Scarascia Olson, Fractional Marketing Leader

A fractional leader who left with working agents, not notes.

Turning expertise into a business

"For the past few months, Grace has been helping me launch my data science consulting business. She has shown me practical ways to get in front of customers and clearly communicate the value I provide. What stands out is how structured she is. She doesn't hand you a pile of ideas and wish you luck. A few months ago I had no clear path for turning technical credibility into a client-facing business. Today I have a marketing plan, a public presence, and a pipeline of opportunities."

James MottJames Mott, Founder, James Mott Consulting (ex-IBM)

A founder-consultant who turned deep technical credibility into a marketing plan, a presence, and pipeline. That is the front door working.

Proof · Enterprise ABM & GTM

Teams, on the account-based motion

Leaders running the account research, the committee messaging, and the CRM behind it.

The architecture

"Grace did a great job providing an overall framework for how to set goals for AI projects, define workflows, and establish governance. She combined this with live demos on building agents for surfacing prospects that match your ICP, establishing an outbound sequence of LinkedIn or email communications, and developing content for various platforms."

Craig PremoCraig Premo, Director of Marketing, RosmanSearch

Goals, workflows, governance, agents that surface prospects matching your ICP, and the outbound behind them. That is the agentic growth system, listed back to us by a Director of Marketing.

The account work

"Thank you for collaborating and sharing your expertise on our project, GenAI Account-Based Marketing. It has been a pleasure working with you, and we look forward to future collaboration."

SEShifra Eskin, Consultant, ABM partnerships
The judgment

"Grace is an inspiring leader with a real gift for making complex ideas feel clear and approachable. Whether you are just starting out or looking to take things to the next level, her guidance and insights are incredibly valuable. I would highly recommend her to anyone looking to deepen their understanding of AI strategy or leadership."

Toey ChitmanasakToey Chitmanasak, Regional CRM & Data Manager, Michelin

She runs CRM and data regionally at Michelin, the kind of leader who can tell a real system from a demo.

How to start

Three ways in

Audit where your buyer and product signals leak, build and run the whole loop with you, or install the enterprise ABM motion for your biggest accounts.

Start hereSignal Audit

Audit the funnel

A one-off audit of your funnel against the five loop stages: where every buyer and product signal leaks, and the exact fixes. A clear plan in days.

See the Signal Audit
Most popularSignal Operating System

Build and run the loop

The whole signal loop, built and run with you, every stage measured, on a system you own.

See the Signal OS
Phase 2 · by applicationEnterprise ABM

Win the buying committee

For B2B SaaS teams whose mid-market motion stalls at the enterprise buying committee. The account research, messaging, and GTM that move the committee, done with your team.

See Enterprise ABM
The questions

What you are actually thinking

Primarily B2B growth and marketing leaders, and product-led growth PMs, who own a conversion or pipeline number. Also the fractional and independent consultants who serve them, and, at the top end, B2B SaaS teams going up-market to the enterprise buying committee.

Yes. Everything is directed in plain language, no code. Where code is involved, AI writes it and we teach you how to direct it. The method, context and specs before build, is exactly what makes the output good.

It runs on Claude and your own stack: your site, your CRM, your accounts. We build the agents where your work already lives, connect them to the tools you use, and hand everything over. Nothing depends on a platform of ours.

There is no engineering project. You start with a free session, then we build the system with you in plain language over a handful of working sessions. You see the first pieces working early, not after a three-month implementation.

Grace led web, product experience, and conversion inside Microsoft and Canon: up to 50% month-on-month conversion uplift through A/B testing and UX experimentation, and more than $2B in revenue influenced. She now runs her own business on the exact system we teach, in public.

Because we measure it. Analytics on every page and journey, conversion tracked stage by stage, and the CRM watching every lead. You see what converts and what leaks, not a vanity dashboard.

You own it. Every agent, prompt, and playbook is built on your own stack and handed over. When we are done, the capability stays with you, and it compounds on the next project.

You do, and yes. Every agent runs on your own accounts, not ours, so your data never leaves your control. A human approves every send, and nothing publishes itself. You keep the governance, always.

Yes, as a separate engagement. For B2B SaaS teams whose mid-market motion stalls at the buying committee, we run Enterprise GTM and ABM, by application. It is the top of the ladder, reached by referral, not the starting point.

Ready when you are

Bring your funnel. We build the loop.

See the three ways to work with us and what each costs, then apply. No call required to see the price, and you leave with something working, not a deck.

Built on your own stackYou own every agentA human governs every send